Everywhere you turn in marketing, you'll find artificial intelligence making waves. But the rise of "black box" AI...
DIGITAL MARKETING BLOG
Good Rep Media
Mastering Dynamic Pricing Machine Learning as a Marketer: A Complete Guide
What was once an art is now a precision science, as machine learning empowers businesses to decipher and dictate...
Leverage Real-Time Customer Feedback and Sentiment Analysis
Imagine knowing exactly how your customers feel as they interact with your brand. Instant access to customer opinions...
Crystal Ball Alert: Machine Learning’s Role in Predictive Analytics and Forecasting in the Marketing World
Marketing, meet your new BFF: predictive analytics and forecasting, powered by machine learning! Get ready to rumble...
The Chatbot Revolution: How Conversational Marketing is Transforming Customer Interactions
Marketing pros, listen up! Are you tired of playing phone tag with customers, only to end up with a voicemail or a...
Customer Segmentation 2.0: How Machine Learning is Revolutionizing Customer Retention
Ah, customer segmentation – the marketer's best friend. But let's be real, traditional segmentation methods can be,...
Accelerate Your Business into Hyperdrive: 3 Nitro Marketing Boosters to Skyrocket Success
Are you tired of feeling like your business is stuck in neutral? Profitability, freedom, and a business that genuinely...
The AI Revolution: Why Reputation Management is No Longer a Marketing Nice-to-Have, But a Must-Have
Is AI crashing the marketing party? Some people are wary. After all, with AI comes a whole new set of rules, rebooting...
Revolutionizing Marketing and Sales Enablement: The Power of Customer Data Platforms
What happens when marketing and sales move at lightning speed? You either fall behind or adapt. And those who adapt...
The Inescapable Trifecta of Instagram Marketing
What used to be a static landscape is now a vibrant playground, thanks to Instagram's rise as a hotspot for brands and...
Lead Generation Certification: Media Buyers Academy vs Meta Blueprint
When it comes to lead generation certification, two popular options stand out: Media Buyers Academy and Meta...
Good Rep Media’s 6-Step Guide to Great Web Design
Just having a website isn’t enough. Everyone knows that. But let’s take that one step further, shall we? My name is...
Why We Left A Chamber Of Commerce Event After 10 Minutes
We went to a Chamber-of-Commerce luncheon to network with small businesses in our community… We know, as a digital...
Know Your Community: Grand Rapids Demographics & Statistics
If you’re a small business owner in Grand Rapids, here’s an opportunity to get to know your neighbors– in a slightly...
Why We Started A Digital Marketing Agency in Grand Rapids, MI
So, you’re at the point with your small business where you know you need to get some new customers. And if you’re like...
Should I Hire A Digital Marketing Agency?
Okay, so this is a question that comes up quite a bit for small businesses. At some point as a small business owner,...
The Etsy Shop Strike of 2022
In this article, we’re going to take a deep dive into the events of the recent Etsy shop strike of 2022, and also give...
The Struggles Of Running A Small Business
In spite of everything that we’ve been through in the last couple of years, many small businesses in the United States...
5 Clever Ways Grand Rapids Businesses Generated More Sales
Grand Rapids is the second-largest city in Michigan, nestled between Detroit and Chicago. It’s a thriving and growing...
Local SEO for Small Businesses in 2022
This is the survival guide you need to master local SEO for your small business in 2022. If you’re a small business,...